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Foolproof

A Next Big Idea Club Must-Read

Informed by decades of research and on-the-ground experience advising governments and tech companies, Foolproof is the definitive guide to navigating the misinformation age.

From fake news to conspiracy theories, from inflammatory memes to misleading headlines, misinformation has swiftly become the defining problem of our era. The crisis threatens the integrity of our democracies, our ability to cultivate trusting relationships, even our physical and psychological well-being—yet most attempts to combat it have proven insufficient. In Foolproof, one of the world's leading experts on misinformation lays out a crucial new paradigm for understanding and defending ourselves against the worldwide infodemic.

With remarkable clarity, Sander van der Linden explains why our brains are so vulnerable to misinformation, how it spreads across social networks, and what we can do to protect ourselves and others….