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Touch Matters

An exploration of the new science behind our most underappreciated sense and why we need to harness the power of touch for our health and well-being.
Every day, we use our sense of touch to navigate the world. A handshake, a pat on the shoulder, a hug—all essential touches that make up our daily lives. In Touch Matters, Professor Michael Banissy brings together diverse scientific insights from the world's largest study on touch with takeaways on how to enhance your levels of touch for a happier, healthier life. The book explains why touch is essential to our well-being, the role it plays in our relationships, friendships, in the bedroom, workplace, in team activities such as sports, and much more.

Banissy's latest research explores:

  • Our "touch personalities"
  • Touch starvation
  • How touch defines our relationships and self-esteem
  • The impact of touch on our physical and mental health This is a fascinating window…